Lessons Learned: Great Ideas are Rooted in Good Stewardship
- Justin Cullifer
- Feb 19, 2024
- 1 min read
This week our co-founder Justin Cullifer sat down in front of the camera to share a few lessons learned along the way. In the video, he talks about one theme that’s stuck with us from day one: the best, most exciting ideas in tech don’t just come from ambition, they come from good stewardship. That means being thoughtful with our resources, building things that last, and always staying grounded in purpose as we chase innovation.
Watch this video on our YouTube channel: https://www.youtube.com/watch?v=IKsIAgnT18k

Justin reflects on how that mindset has helped shape everything we do at APG, from how we work with clients to how we support each other as a team. We’re not just trying to build cool tech (though we definitely love doing that) - we’re here to build the kind of tech that actually makes people’s lives better.